A woman with dark hair in a red swimsuit swimming in the ocean, facing away from the camera, with the sky in the background.

Sun & Saltwater Hair Protection

Sol Amor was created by an ocean lover, for ocean lovers—born from the desire to protect skin, hair, and the sea. We handcraft every product in small batches using only non-toxic, reef-safe, natural ingredients.

Heat and salt is how beef jerky is made! Sol Amor helps protect your hair from the dry, brittle harshness of this dangerous combination without leaving a residue in the ocean.

There is no other product like it—carefully formulated to defend against the elements while nourishing your hair and honoring the sea, our greatest resource.

ola i ka wai

water is life

Click on our Learn More button below to dive deeper into our story, values, and mission.

Sol Amor Co

A woman in a pink floral swimsuit sitting on rocks by the water, holding a small container of makeup or skincare product.

SHOP Sol amor

Sol Amor Warm Vanilla Sol Amor Warm Vanilla
Sol Amor Warm Vanilla
$20.00
Sol Amor Fresh Scent Sol Amor Fresh Scent
Sol Amor Fresh Scent
$20.00

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A woman with long hair, wearing a floral bikini top and jeans, holding a surfboard on a sandy beach with greenery and trees in the background.
Woman with long wet hair standing in shallow ocean water facing away, wearing a black bikini top and pink bottoms under a clear blue sky.
Woman in a zebra-pattern bikini standing outdoors near green foliage, holding her hair, smiling.
Woman at the beach smiling, holding a small container of skincare or sunscreen, with waves in the background, wearing hoop earrings and a swimsuit.